Marketing Specialist

Timing: 6:00 PM – 3:00 AM PKT (Central Time Zone, US)
Location: Karachi (Clifton, block 5)

About the Role:

We are looking for a Marketing Specialist who blends creativity with technical expertise to strengthen our digital presence and support business growth. The ideal candidate will plan and execute marketing campaigns, optimize website SEO, and create compelling digital content while leveraging automation tools to enhance efficiency and engagement.

Key Responsibilities:

• Plan, create, and execute organic marketing campaigns across multiple platforms to attract prospects for marketing and automation services
• Develop and implement effective SEO strategies to improve organic visibility and search rankings
• Create blogs, website content, and social media posts aligned with the brand’s voice and goals
• Manage and update website pages as needed to reflect current marketing initiatives
• Track and analyze campaign performance metrics to optimize engagement, conversions, and overall ROI, preparing periodic performance reports
• Stay current with the latest trends and tools in digital marketing, SEO, and automation

Required Skills & Qualifications:

• 3+ years of professional experience in digital marketing, automation, or a similar role
• Strong understanding of SEO (on-page and off-page)
• Proficiency in content creation for websites and social media
• Excellent communication, analytical, and multitasking skills

Preferred (Good to Have):

• Experience with automation tools such as n8n, Make.com, or similar platforms
• Knowledge of paid marketing (Meta Ads, Google Ads, etc.)
• Hands-on experience with GoHighLevel (funnels, workflows, and automation setup)

Job Type: Full-time

Pay: Rs100,000.00 - Rs140,000.00 per month