Marketing Specialist

About SolarVis

SolarVis is a dynamic, fast-growing B2B SaaS startup revolutionizing the sustainable energy landscape. We are leading the digital transformation of the energy value chain by offering innovative software solutions that streamline the sales and marketing processes of businesses installing electrification products such as solar systems, EV chargers, batteries, and heat pumps. Think of us as the  Salesforce and SAP of Sustainable Energy.

About the Position

As a rapidly growing company, solarVis is looking for a Marketing Specialist to join our team in our Ankara office, located in the relaxed and vibrant environment of ODTÜ TEKNOKENT CoZone, to help scale solarVis from 1 to 100.

Key Responsibilities:

• Execute the multi-channel content strategy for solarVis (social media, blogs, newsletters, website content, webinars, case studies, email marketing).
• Collaborate with product and sales teams to produce clear and engaging product updates and training materials that support customer education, feature adoption and retention.
• Manage project coordination and communication across marketing workflows with external stakeholders such as outsourced service providers, marketing partners and other third-party collaborators.
• Manage the end-to-end content calendar and regularly align with the management team on content direction, tone and messaging across all platforms.
• Collaborate with the Growth Manager to create and optimize marketing assets across formats such as social posts, short-form videos, ad creatives and webinar materials.
• Use AI-assisted tools and automation flows to scale content creation and distribution efficiently.
• Track content performance and KPIs and continuously improve based on analytics.

Qualifications:

• Based in Ankara, Türkiye.
• +1 year of experience in marketing or content marketing, preferably in a tech or B2B SaaS environment.
• Strong copywriting and storytelling skills in English.
• Solid understanding of SEO, AEO and keyword research.
• Familiarity with content automation, AI tools and emerging content trends.
• Ability to contribute to email nurturing flows and content-driven drip campaigns.
• Proactive, creative and self-driven mindset with the ability to ideate, execute and measure.
• Understanding of visual and video content creation processes.
• Ability to turn product data and customer insights into compelling stories.

Nice to Have

• Understanding of growth funnels and conversion-oriented content.
• Basic familiarity with visual and short-form video creation tools (e.g., Figma, Canva, CapCut, Adobe Express).
• Knowledge of automation tools (Zapier, n8n, Make etc.) for scaling content workflows.
• Experience with CRM and analytics tools.
• Experience with CMS platforms (WordPress, Webflow etc.)
• Familiarity with platforms such as G2, Capterra or similar B2B review ecosystems.

We Offer

• Shape the future of solarVis’ global brand
• Competitive compensation package
• Private medical insurance
• Modern toolstack access and full tech equipment support
• A mission-driven, collaborative and flexible work environment
• Room to lead and own key projects from the ground up

Hiring Process

• Phone Call: A short conversation with our Growth Manager to assess initial fit. (15 mins)
• Interview with Founders: Focused on your background, mindset, and expectations. (30 mins)
• Case Study: A take-home business case to understand your approach. (7 days to complete)
• Case Presentation: A detailed walkthrough of your solution and thought process with the leadership team. (60 mins)
• Offer Stage: Final alignment and offer delivery.