Marketing Specialist

QUALIFICATIONS

• Graduated from Marketing, Business Administration, or related departments,
• Minimum 3 years experience , preferably with retail or international brand experience,
• Excellent command of written and spoken English,
• Proficient in MS Office, Meta Business Suite, and other social media management tools,
• Strong understanding of the dynamics and algorithms of Instagram, TikTok, YouTube, X, and LinkedIn,
• Experienced in influencer marketing and actively following Reels and TikTok trends,
• Skilled in content creation, community management, campaign planning, and performance tracking,
• Analytical, creative, result-oriented, and a strong team player,
• Able to travel when required,
• Military service completed.

JOB DESCRIPTION

• Plan and execute in-store marketing activities and contribute to the preparation of annual campaign calendars,
• Develop social media strategies aligned with brand goals; plan the content calendar, manage posts, and regularly report performance,
• Coordinate with agencies and business partners; manage third-party agency processes and support budgeting and invoicing tasks,
• Analyze digital campaign performance and provide optimization and improvement recommendations,
• Identify store visual needs and create communication plans aligned with field targets,
• Conduct competitor and market analyses to generate valuable insights for the brand,
• Plan and manage the marketing operations for new store openings in coordination with relevant teams,
• Take an active role in innovative projects that contribute to the brand in line with the company’s strategic goals.