Content and Social Media Manager

Sneaks Up, named for our love for sneakers and a part of Unal Group, is operating as a sports retailer nation-wide. We break the mundane rules and oppose the expectations of traditional retail approach by exploring, innovating and experimenting with the power of basketball that truly rooted in our DNA. In Sneaks Up, it is our mission to lead the marketplace, authenticate and deliver unmatchable experiences that bring innovation and inspiration to every consumer in all touch points. Sharing the same passion with our consumers in proceeding towards their dreams, we feel responsible for enabling them not only in sports but also in culture, arts and life.

We are looking for a dynamic leader to oversee the end-to-end content and social media operations of our sports retail company. This role will manage our in-house studio team, coordinate creative projects, and ensure our brand identity is consistently represented across all platforms.

Required Qualifications:

• Bachelor’s degree from a university.

• Minimum of 10 years of proven experience in content production, social media management, or related creative fields, preferably within the retail or e-commerce sector.

• Proficiency in English; additional languages are a plus.

Responsibilities:

• Lead, guide, and manage the in-house studio team (stylist, retoucher, graphic designer, etc.), including workflow planning and task allocation.

• Plan, organize, and oversee product photography and video shoots required by the e-commerce department.

• Create engaging and creative content tailored for social media channels.

• Distribute produced content to relevant teams and ensure correct usage across all channels.

• Maintain proper organization, foldering, and archiving of all visual and content files.

• Coordinate with creative agencies, production companies, and brand representatives.

• Organize content production for brand collaborations and campaign periods.

• Plan and monitor budgets for content production processes.

• Develop special projects to increase organic engagement and follower growth.

• Keep content strategy updated by monitoring trends, competitors, and emerging media formats. • Establish and maintain a consistent communication tone to strengthen brand image on social media platforms.

• Create a social media content calendar and plan campaigns and product launches.

• Analyze performance metrics (reach, engagement, conversions, etc.) and develop data-driven strategies.