Marketing Specialist

Job Title: Marketing Specialist

Location: Dubai, UAE, hybrid

Employment Type: Full-time

The Role

We are seeking a proactive Marketing Specialist to join our growing team in Dubai. This role is central to driving regional marketing initiatives that elevate brand visibility, generate high-quality leads, and strengthen customer engagement across the MENA region. Working closely with the Marketing Manager and cross-functional teams, you will support strategic activities that reinforce RIB’s mission to digitalize and transform the construction industry.

Key Responsibilities

• Plan, coordinate, and execute regional marketing campaigns across digital and offline channels.
• Lead and support end-to-end event execution, including user seminars, trade shows, prospect events, partner sessions, and customer workshops.
• Manage all event logistics, vendor coordination, budgets, and on-site delivery to ensure a seamless experience.
• Create and maintain engaging content for websites, social media platforms, and email marketing.
• Collaborate with sales and product teams to ensure alignment and support lead generation goals.
• Track, analyze, and report campaign and event performance to drive continuous improvement.

Essential Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Marketing experience, preferably within B2B or technology environments.
• Demonstrated experience coordinating corporate events or marketing activations.
• Strong organizational and project management skills with the ability to manage several initiatives at once.
• Excellent written and verbal communication skills in English.
• Proficiency in Microsoft Office and familiarity with CRM or marketing automation tools.

Desired Skills

• Experience with Salesforce or Account Engagement (Pardot) is an advantage.
• Arabic language skills are a plus.
• Creative mindset with strong attention to detail.
• Curious, proactive, and comfortable working in a fast-paced environment.
• A collaborative team player who values ownership, openness, and shared success.
• Valid driving license and access to a car is an advantage.