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Marketing Specialist
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Position: Marketing Specialist
Department: Marketing
Location: Glencoe, MN
Remote Work: Remote Work is not available for this position
Position Type: Full Time
Hours Per 2-week Pay Period: 80
Shift: Days
Schedule: Monday-Friday, 8am-4:30pm
Weekend Rotation: N/A
Holiday Rotation: N/A
Position Summary:
The Marketing Specialist will focus on external promotion and paid advertising of GRH patient services and our brand. This individual will build strong internal relationships with our clinical departments to collaboratively build the content and collateral necessary to effectively reach our community and educate our patients. The Marketing Specialist will research, evaluate, and recommend campaign tactics to help us reach organizational goals.
As a Marketing Specialist, this person will be assigned to lead the creation of specific creative deliverables for projects, as developed by project managers, Senior Team, and the Marketing & Communications Director. This person will work seamlessly and cross-functionally with our holistic marketing team on overall GRH Marketing, Communications and Philanthropy.
Education and Experience:
- Degree in Marketing, Public Relations, Communications, or a closely related field, with 5+ years previous marketing and project management experience or an equivalent combination of education and experience sufficient to successfully perform the essential responsibilities and duties of the job.
- Experience in digital marketing, SEO, and social media.
- Experience with Wordpress and other web design tools.
- Experience in data analytics to support a campaign’s effectiveness.
- Proficient in Microsoft Office (Word, Excel, Outlook, and PowerPoint).
- Experience working with Adobe Creative Suite a plus.
- Experience in creating video content a plus.
Required Skills and Abilities:
- Strong written and verbal communication skills.
- Must be self-disciplined, driven, and able to demonstrate initiative.
- Strong internal customer service, interpersonal, and people skills with the ability to cultivate and maintain long-term relationships.
- Ability to meet with internal customers and translate department goals into effective marketing campaigns.
- Demonstrated skills, knowledge, and experience in the design and execution of marketing, communications, and public relations activities.
- Strong project management skills with the ability to manage and complete multiple tasks simultaneously.
- Strong organizational and time management skills with a proven track record of meeting deadlines and juggling competing requests and tasks; strong ability to prioritize.
- Ability to use creativity to plan and execute tasks; ability to be resourceful.
Compensation and Benefits:
Compensation decisions are made based off of several factors including relevant work experience, education, certification and licensure as well as internal equity. It is not typical for an individual to be hired at the top of their salary range. Salary Range: $55,000 to $70,000 annually
Wages are just one part of our employee compensation package. To review our Employee Benefits, visit Employee Benefits | Glencoe Regional Health
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