Marketing Strategist

Key Responsibilities:

• Develop and execute comprehensive digital and traditional marketing strategies aligned with business goals.
• Plan, manage, and optimize multi-channel digital campaigns (social media, PPC, SEO, email, content marketing, display ads).
• Conduct market research, audience analysis, and competitor benchmarking to inform strategy.
• Define customer personas, value propositions, and messaging for campaigns.
• Collaborate with design, content, and product teams to create compelling marketing assets.
• Monitor and analyze campaign performance using analytics tools, providing actionable insights.
• Manage digital marketing budgets and ensure efficient resource allocation.
• Stay up-to-date on digital marketing trends, tools, and emerging technologies.
• Present marketing strategies and performance reports to stakeholders and leadership.

Qualifications:

• Bachelor’s degree in Marketing, Digital Media, Business, or a related field.
• 3–5 years of experience in digital marketing, marketing strategy, or brand management.
• Strong analytical skills and experience with tools like Google Analytics, HubSpot, SEMrush, or similar.
• Proficiency in SEO, SEM, social media advertising, email marketing, and content strategy.
• Excellent communication, project management, and collaboration skills.
• Creative thinker with the ability to translate insights into actionable strategies.
• Ability to manage multiple projects and deadlines in a fast-paced environment.

Job Type: Full-time

Pay: ₹30,000.00 - ₹35,000.00 per month

Benefits:

• Cell phone reimbursement

Work Location: In person