Marketing Strategist & Educator (Real Estate & Business Growth)

About Us

At 360 Marketing, we support a group of growing real estate and property management companies, including Coldwell Banker 360 Team and 360 Property Management.

We operate by a simple Manifesto:

• The Broker is the Product: People don’t connect with listings; they connect with people. We build trust at scale.
• No Random Acts of Marketing: We trade "viral moments" for consistency and repeatable systems.
• Clarity Over Cleverness: If it’s too complex to use, it’s not working.

Our mission is to deliver a real estate experience worth celebrating by turning marketing chaos into professional clarity.

About the Role

We are looking for a Marketing Strategist & Educator who can both think and execute. This is a hands-on role for someone who understands that a great strategy is only as good as a broker’s ability to use it.

You won’t just be "doing marketing" behind a curtain. You will be the bridge between high-level strategy (AEO/GEO) and practical, 15-minute workflows that our brokers can actually manage. Your ability to simplify, teach, and create clarity is just as important as your ability to design a graphic.

What You’ll Be Responsible For

• Building Authority at Scale: Developing strategies that position our brokers as the "trusted answer" in their market (AEO/GEO focus).
• Human-Centered Storytelling: Transforming standard property data into conversational, lifestyle-driven content for blogs, social media, and listings.
• Creating the "Monday Marketing" Engine: Designing simple, actionable tasks and guides (like our GBP and Review strategies) that drive consistent action without overwhelming our team.
• Content Execution: Hands-on creation of social media graphics, email campaigns, and brand assets using Canva and AI tools.
• Education & Support: Providing light training and guidance to brokers, helping them move from "What do I do?" to "I’ve got this."
• System Building: Turning manual tasks into repeatable workflows using tools like Gemini, NotebookLM, and Testimonial Tree.

This Role Is a Great Fit If You:

• Believe that Consistency beats Perfection every single time.
• Are obsessed with Clarity—you hate jargon and love making things simple.
• Are a "Creative Technologist"—you are curious about how AI can automate the boring stuff so we can focus on the human stuff.
• Enjoy being the "Go-To" person who helps others find their footing.
• Can take a high-level vision and turn it into a finished, usable asset in Canva.

This Role Is NOT a Fit If You:

• Only want to focus on high-level strategy without touching the execution.
• Prefer "Random Acts of Marketing" over structured, repeatable systems.
• Are uncomfortable interacting with and teaching real estate professionals.
• Need a 50-page manual to get started; we value ownership and initiative.

What We’re Looking For

• 2–5 years of marketing experience (Real estate experience is a plus, but the right mindset is more important).
• Strong Writing Skills: Ability to write in a conversational, human tone (AEO style).
• Basic Design Ability: Proficiency in Canva is required.
• Tech Fluency: Familiarity with or a deep curiosity for AI tools (ChatGPT/Gemini) and marketing stacks.

How to Apply

Please include:

• 2–3 examples of marketing content you’ve created (social posts, graphics, or a simple guide).
• A short note on how you would explain the importance of a Google Business Profile to a busy real estate broker in 3 sentences or less.

Our Core Values

Serve. Share. Grow. Care. We are building a team that cares about people, takes ownership of their role, and believes in creating something meaningful.

Final Thought: We aren’t looking for a button-pusher. We are looking for a partner to help us create clarity, build systems, and ensure our people are Found and Recommended.

Pay: $50,000.00 - $60,000.00 per year

Benefits:

• Health insurance
• Life insurance
• Paid time off

Work Location: Hybrid remote in Oak Harbor, WA 98277