Media Buyer/Planner

Job Summary
We are seeking a skilled and results-driven Media Buyer to join our dynamic marketing team. The ideal candidate will have a strong background in performance marketing and media planning, with a proven ability to negotiate and purchase advertising space across various platforms. This role involves strategic decision-making to optimize advertising campaigns and maximize ROI through effective media buying strategies.

Responsibilities

• Develop and execute media buying strategies across digital and traditional platforms, including Google Ads, Facebook Advertising, and print advertising.
• Conduct market research to identify target audiences and assess the effectiveness of various media channels.
• Analyze campaign performance using tools such as Nielsen and other analytics platforms to inform future media purchases.
• Collaborate with the marketing team to align media buying strategies with overall marketing objectives.
• Negotiate rates and contracts with media vendors to secure optimal placement for advertisements.
• Monitor budgets for advertising campaigns, ensuring efficient allocation of resources while maximizing impact.
• Stay updated on industry trends, emerging technologies, and best practices in digital marketing, social media marketing, and advertising sales.

Requirements

• Proven experience in media buying, including familiarity with performance marketing strategies.
• Strong knowledge of digital marketing channels, including Google Ads and Facebook Advertising.
• Excellent negotiation skills with a track record of successful purchasing outcomes.
• Proficiency in analytics tools for measuring campaign performance and market research insights.
• Experience in budgeting for advertising campaigns and managing financial resources effectively.
• Strong understanding of both digital and print advertising landscapes.
• Ability to work collaboratively within a team environment while also demonstrating independent initiative. If you are passionate about driving successful media campaigns through strategic purchasing decisions, we encourage you to apply for this exciting opportunity as a Media Buyer!

نوع الوظيفة: دوام كامل

الراتب المدفوع: AED٤٬٠٠٠٫٠٠ لكل شهر