MENA Senior Campaign Manager, Fashion Brand Experience Freelance

About Kyra

Kyra is a profitable, founder led business with ten years in the influencer marketing industry. We have built long term relationships with some of the world's leading consumer brands, including H&M, SharkNinja and Coty, delivering influencer marketing services at scale. Kyra is now entering its next phase of growth, expanding its technology platform built on a decade of proprietary data, enterprise relationships and deep category expertise. The platform enables brands and agencies to plan, execute and measure influencer marketing at scale. It is AI native, subscription based, and designed for organisations investing significantly in creator marketing. This is a zero to one moment for a business that already has the customers, credibility and commercial foundation to succeed.

Campaign Manager (Freelance)

We're hiring a freelance Campaign Manager to lead a single fashion campaign running in May for the Saudi market. This is a pilot engagement; if the client extends, there may be scope for continued work, but nothing beyond May is currently confirmed. You'll own the campaign end to end against scoped organic objectives; hitting KPIs through creator content alone, without paid boosting. The role requires fluent Arabic, deep Saudi cultural fluency, and a working style where you naturally take full ownership of campaign outcomes.

Commitment & Working Pattern

• Duration: May (4 week +) pilot, with potential extension subject to client confirmation
• Hours: 10+ hours per week
• Responsiveness: Hours aren't fixed to specific times; you'll need to work when the campaign needs you. This includes onboarding creators and reacting to client feedback or incoming content within approximately 2 hours.

This is not a role for someone who needs a rigid schedule. It suits a self directed freelancer who can flex around campaign rhythm.

What You'll Own Campaign delivery against organic KPIs

• Run the full campaign for one fashion brand, from brief to wrap report
• Hit scoped organic performance targets (engagement rate, view through, saves, CTR, earned media value)
• Manage timeline, budget, approvals and GPM against targets

Creator sourcing, negotiation and management

• Build casting shortlists aligned to brand archetype, campaign goals and creator vertical for the Saudi market
• Lead creator negotiations, including proactively securing added value assets to maximise campaign value
• Own contracting and all creator communications through the campaign lifecycle
• Ensure content meets brand guidelines and Saudi cultural nuance

Client relationship

• Day to day point of contact for the client
• Clear, proactive communication with an approximately 2 hour response window on feedback and content
• Surface account health signals and growth opportunities back into the internal team

Performance reporting and optimisation

• Track performance in Kyra's platform and translate data into live optimisations
• Produce actionable wrap insights that inform future campaigns

Technology and platform competency

• You work fluently inside Kyra, our proprietary AI enabled platform - no workarounds or shadow systems
• You use AI tools as a core part of how you drive efficiency, identifying repetitive manual work and automating it
• You actively contribute feedback to our product and development teams to improve the tools you use

What You Bring

• 4+ years in influencer marketing, talent or campaign management
• Direct experience managing campaigns for fashion brands
• Fluent Arabic (written and spoken) - non negotiable
• Strong cultural competency and trend knowledge for the Saudi market specifically
• Proven creator negotiation and contracting experience
• Demonstrable track record hitting organic performance KPIs

Operating style

• You run your work without needing day to day direction
• You take ownership beyond the strict lines of your role; you don't wait to be told
• Comfortable juggling fast moving priorities and responding within 2 hours when needed
• Solution oriented: you bring options, not just problems
• Professional, adaptable, and easy to work with under time pressure