Company: 7 Continent Travels
Job Type: Full-Time
Location: Gulberg-III
Job Description:
We are seeking a results-driven Google Ads & Social Media Marketing Executive to plan, manage, and optimize paid advertising campaigns across Google and Meta platforms to generate quality leads and conversions.
Key Responsibilities:
- Manage and optimize Google Ads campaigns (Search, Display & YouTube)
- Run and scale Meta Ads (Facebook & Instagram)
- Perform keyword research, audience targeting & budget optimization
- Track and optimize performance based on CTR, CPC, CPA & ROAS
- Conduct A/B testing of ad copies and creatives
- Set up and manage conversion tracking (GA4 / Meta Pixel)
- Prepare weekly/monthly performance reports
- Coordinate with creative teams for ad visuals
Requirements:
- Hands-on experience with Google Ads & Meta Ads Manager
- Strong understanding of campaign setup, targeting & optimization
- Experience with GA4 & Meta Pixel tracking
- Ability to create custom & lookalike audiences
- Analytical, target-oriented mindset
- 2–3 years of relevant experience
We Offer:
- Competitive salary
- Performance-based incentives
- Growth-oriented professional environment
- Supportive team culture
Job Type: Full-time
Work Location: In person