Meta & Google Ads Specialist

About the Role

We’re looking for a performance-driven Meta & Google Ads Specialist who knows how to turn clicks into conversions.

Key Responsibilities

• Plan, launch, and manage high-performing campaigns on Meta (Facebook & Instagram) and Google Ads (Search, Display, YouTube)
• Optimize campaigns for conversions, CPA, ROAS, and scale
• Build, test, and optimize ad creatives, audiences, and landing pages
• Implement and manage conversion tracking (Pixel, GA4, Google Tag Manager)
• Conduct A/B testing for ads, audiences, and funnels to improve performance
• Analyze data, prepare performance reports, and share actionable insights
• Continuously optimize funnels to improve conversion rates and lead quality

Required Skills & Experience

• 2–5 years of hands-on experience managing Meta Ads & Google Ads
• Strong expertise in conversion optimization and performance marketing
• Solid understanding of funnels, landing pages, and CRO principles
• Experience with GA4, Meta Pixel, and Google Tag Manager
• Ability to analyze data and make data-backed decisions
• Strong communication and problem-solving skills

Good to Have

• Experience with eCommerce or lead-generation campaigns
• Knowledge of tools like Hotjar, Unbounce, Webflow, or similar
• Experience scaling campaigns with consistent ROI

Compensation Offered

- Market Competitive Salary
- Provident Fund
-Vehicle Policy
-Performance-based bonuses
-Health Insurance
- Gym Allowance
- Child education policy
- Referral bonuses
- Special leaves of religious pilgrims
- Paid (vacation/sick) leaves
- Quarterly lunch/ team dinner
- TADA for unfavorable circumstances
- Sponsored recreational trips
- Annual sports event/gala

Job Type: Full-time

Pay: From Rs100,000.00 per month

Work Location: In person