Online Sales and Marketing Specialist

Job Summary
We are seeking a dynamic and results-oriented Digital Marketer to join our team. The ideal candidate will possess a strong background in various aspects of marketing, sales, and customer engagement. This role involves developing and executing digital marketing strategies to drive business growth, enhance brand awareness, and generate leads. The Digital Marketer will collaborate with cross-functional teams to ensure alignment with business objectives while leveraging technology and data analytics to optimize marketing efforts.

Responsibilities

• Develop and implement comprehensive digital marketing strategies that align with business goals.
• Manage and optimize campaigns across various digital channels including social media, email, SEO, and PPC.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Utilize CRM software to track customer interactions and manage leads effectively.
• Generate leads through various methods including cold calling, direct sales, and account management.
• Collaborate with sales teams to support B2B sales initiatives and territory management.
• Analyze campaign performance metrics to provide insights and recommendations for improvement.
• Conduct product demos and upselling opportunities to enhance customer engagement.
• Maintain strong relationships with clients through excellent customer service and negotiation skills.
• Stay updated on industry trends in technology sales and digital marketing best practices.

Requirements

• Proven experience in digital marketing, sales management, or related fields.
• Strong knowledge of CRM software and lead generation techniques.
• Familiarity with B2B sales processes including territory sales and account management.
• Excellent analytical skills for evaluating marketing performance data.
• Proficiency in negotiation tactics and customer service excellence.
• Experience with outside sales, inside sales, or technical sales is a plus.
• Ability to work collaboratively within a team environment while managing multiple projects simultaneously.
• Strong communication skills both written and verbal; ability to present ideas clearly.
• A proactive approach to problem-solving with a focus on results. Join us as we drive innovative marketing solutions that propel our business forward!

Job Type: Full-time

Pay: $35,000.00 - $40,000.00 per year

Work Location: In person