Operations & Marketing Coordinator

Overview
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. The ideal candidate will play a pivotal role in supporting our marketing initiatives across various channels, ensuring that our brand message resonates with our target audience. This position requires a blend of creativity, analytical skills, and a passion for digital marketing to drive engagement and growth.

Duties

• Manage inventory and keep accurate stock records
• Label and prepare products for shipment
• Pack and ship customer orders on time
• Receive and process orders from new clients
• Communicate with customers in a professional manner
• Develop and implement multichannel marketing strategies to enhance brand visibility and engagement.
• Conduct SEO research and optimize website content to improve search engine rankings.
• Manage social media marketing campaigns across platforms, including Facebook Advertising, to increase audience reach.
• Collaborate on content marketing efforts, creating compelling copy for blogs, emails, and advertisements.
• Utilize Google Analytics to track performance metrics and generate reports on campaign effectiveness.
• Assist in the management of e-commerce initiatives, ensuring product listings are optimized for conversions.
• Support advertising sales efforts by coordinating print advertising and digital campaigns.
• Conduct market research to identify trends and opportunities within B2B marketing sectors.
• Work with the Adobe Creative Suite to create visually appealing marketing materials.
• Maintain the company’s Shopify website, ensuring content is up-to-date and engaging.

Qualification

• Strong organizational skills and attention to detail
• Experience with online selling platforms (Amazon, Walmart, etc.) is a plus
• Ability to handle inventory and shipping tasks
• Good communication and customer service skills
• Self-motivated and dependable

Experience

• Proven experience in digital marketing, with a strong understanding of performance marketing techniques.
• Familiarity with HTML is a plus for managing website content effectively.
• Experience in copywriting that drives engagement across various platforms.
• Knowledge of Google AdWords for managing paid search campaigns effectively.
• Strong analytical skills with experience using analytics tools to inform decision-making.
• Background in sales or advertising is advantageous for understanding market dynamics.
• A proactive approach to learning new tools and techniques in the ever-evolving field of marketing. Join us as we continue to innovate and expand our reach in the marketplace. If you are passionate about marketing and eager to contribute to a collaborative team environment, we encourage you to apply.

Job Type: Full-time

Pay: $16.00 - $20.00 per hour

Benefits:

• Employee discount
• Flexible schedule
• Parental leave
• Referral program

Work Location: In person