We are seeking a results-driven Paid Media Marketing Specialist to plan, execute, and optimize digital advertising campaigns across multiple channels. The ideal candidate will have hands-on experience in paid search, social, display, and retargeting, with a strong focus on driving ROI and measurable growth.
Key Responsibilities
- Develop, execute, and optimize paid media campaigns across Google Ads, Meta Ads, LinkedIn, and other relevant platforms.
- Conduct keyword research, audience targeting, and competitor analysis.
- Monitor and analyze campaign performance using analytics tools, providing actionable insights and recommendations.
- Manage advertising budgets effectively, ensuring maximum ROI.
- Collaborate with the content, design, and product teams to create compelling ad creatives and landing pages.
- A/B test ad creatives, copy, and targeting to continuously improve campaign effectiveness.
- Stay updated on industry trends, platform updates, and emerging paid media opportunities.
Requirements
- Bachelor’s degree in Marketing, Business, or related field (preferred).
- 2–5 years of hands-on experience managing paid media campaigns.
- Strong knowledge of Google Ads, Meta Business Suite, LinkedIn Campaign Manager, and other advertising platforms.
- Proficiency with Google Analytics, Tag Manager, and tracking tools.
- Demonstrated ability to manage budgets and deliver measurable results.
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration abilities.
Nice to Have
- Experience with programmatic advertising.
- Familiarity with SEO and organic social media strategies.
- Certification in Google Ads, Meta Blueprint, or other advertising platforms.
How to Apply:
Send your updated resume to hr@cloudairy.com or call us at 9227009276.
Job Types: Full-time, Permanent
Pay: ₹10,000.00 - ₹30,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Experience:
- Marketing: 2 years (Required)
Location:
- Surat, Gujarat (Required)
Work Location: In person