Paid Social Media Specialist

Job Summary
We are seeking an energetic and detail-oriented Social Media Specialist to elevate our brand’s digital presence across multiple platforms. In this dynamic role, you will craft compelling content, manage social media channels, and analyze performance metrics to drive engagement and growth. Your creativity and strategic mindset will be essential in building authentic relationships with our audience, amplifying our messaging, and supporting our overall digital marketing efforts. This paid position offers an exciting opportunity to influence brand perception and connect with diverse communities through innovative social media campaigns.

Duties

• Develop and execute engaging social media strategies aligned with brand goals, focusing on platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create high-quality content including graphics, videos, photography, and written posts using tools like Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite to ensure visual consistency and brand identity.
• Manage social media accounts using scheduling tools such as Hootsuite and Buffer to optimize posting times and maintain a consistent online presence.
• Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activities; leverage this data for content optimization.
• Implement social media marketing campaigns including Facebook Advertising to increase reach, engagement, and conversions for e-commerce initiatives.
• Conduct keyword research and utilize SEO best practices to enhance content visibility across platforms and search engines.
• Analyze web analytics and social media metrics via Google Analytics and platform-specific insights to assess campaign performance; prepare reports for continuous improvement.
• Engage with followers by responding promptly to comments, messages, and reviews to foster positive relationships and enhance brand loyalty.
• Collaborate with cross-functional teams such as public relations, graphic design, and marketing to ensure cohesive branding and messaging across all channels.
• Proofread all content meticulously to maintain professionalism, accuracy, and brand voice consistency before publication.

Qualifications

• Proven experience in social media management within a digital marketing environment or related field.
• Proficiency in graphic design tools such as Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite; experience with video editing is a plus.
• Strong understanding of social listening tools like Hootsuite or Buffer for real-time monitoring of online conversations.
• Knowledge of SEO principles, keyword research techniques, and web analytics including Google Analytics.
• Familiarity with social media advertising platforms such as Facebook Ads Manager for targeted campaigns.
• Excellent communication skills with the ability to craft compelling narratives tailored for diverse audiences.
• Ability to multitask effectively while managing multiple campaigns simultaneously in a fast-paced environment.
• Experience in relationship management—building authentic connections with followers, influencers, and partners—will be highly valued.
• A keen eye for detail in proofreading content to uphold quality standards across all communications. Join us as a Social Media Specialist where your creativity will shape vibrant online communities! Bring your passion for digital storytelling combined with strategic insight to make a meaningful impact on our brand’s journey forward!

Benefits as a Member of our Team

Sandy Sansing Dealerships provides paid vacations, paid holidays, excellent benefits, a friendly team work environment, and advancement opportunities.

We Are A Drug-Free Workplace & Equal Opportunity Employer.

Drug and Background Test are required!

Please submit your resume for immediate consideration.

Job Type: Full-time

Pay: From $15.00 per hour

Expected hours: 40 per week

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Work Location: In person