Part-Time Internship Opening: Outpatient Behavioral Health Marketing Assistant

Job Summary
We are excited to offer a dynamic part-time internship opportunity for an Outpatient Behavioral Health Marketing Assistant. This role is designed for motivated individuals eager to gain hands-on experience in digital marketing within the healthcare sector. As a Marketing Intern, you will support the development and execution of marketing strategies aimed at increasing awareness and engagement for outpatient behavioral health services. This paid internship provides a unique chance to build your skills in multichannel marketing, content creation, and analytics while contributing to a meaningful healthcare mission.

Responsibilities

• Assist in creating and implementing digital marketing campaigns across social media platforms, including Facebook, Instagram, and LinkedIn, to promote outpatient behavioral health services.
• Support the development of engaging content for websites, blogs, email newsletters, and social media channels, ensuring alignment with brand voice and messaging.
• Conduct research on industry trends, competitor activities, and target audiences to inform marketing strategies.
• Help optimize website content using SEO best practices and manage updates on WordPress-based sites.
• Contribute to managing advertising campaigns through Google AdWords and Facebook Advertising platforms to maximize outreach efforts.
• Support efforts in marketing automation by assisting with email marketing campaigns and performance tracking using Google Analytics and other analytics tools.
• Collaborate with team members on multichannel marketing initiatives that include print advertising, digital ads, and community outreach events.

Skills

• Basic understanding of SEO principles and techniques for improving online visibility.
• Familiarity with social media marketing strategies and tools for scheduling, monitoring, and analyzing engagement.
• Knowledge of digital marketing channels including email marketing, content marketing, and performance marketing.
• Experience or interest in using Adobe Creative Suite (Photoshop, Illustrator) for creating visual content.
• Ability to work with WordPress platforms and basic HTML coding for website updates.
• Strong research skills to gather insights on market trends and audience preferences.
• Excellent copywriting skills for developing compelling content tailored to diverse audiences.
• Experience with advertising sales or managing ad campaigns on Google AdWords and Facebook Advertising is a plus.
• Understanding of B2B (business-to-business) marketing concepts relevant to healthcare services.
• Familiarity with analytics tools such as Google Analytics to measure campaign effectiveness.
• Basic knowledge of print advertising processes and budgeting considerations for promotional materials. This internship is an excellent stepping stone for aspiring marketers passionate about making a difference in mental health services while honing essential skills in a supportive environment. Join us to gain practical experience that will propel your career forward!

Job Type: Part-time

Pay: $5.00 - $6.00 per hour

Expected hours: 20 per week

Work Location: In person