Partner Marketing Manager

At Dynatron Software, we help automotive service departments increase revenue and profitability with our suite of services. We strive to be a people-first company where employees enjoy coming to work, the people they work with, and are given the autonomy to succeed. Our company culture is built on a foundation of teamwork, accountability, integrity, clear communication, and positive attitudes.

We are currently looking to add new talent to our growing team!

About the Role:

The remote based Partner Marketing Manager is responsible for leveraging existing partnership relationships (industry groups, affiliates and strategic product partnerships) to generate new business for Dynatron. This person has a passion for collaboration, partner management and strategic campaign development. This person should be a self-starter, enjoys tactical execution, and can connect the dots between multiple groups.

What You'll Be Accountable For

• Work with existing partners to develop unique marketing strategies that take advantage of partners' available channels and audiences to grow the Dynatron brand and create new sales opportunities.
• Plan, manage and execute partner marketing in person events.
• Create a yearly partner marketing calendar in conjunction with the larger marketing team.
• Develop strong relationships with our partners to explore new marketing opportunities.
• Design and execute partner marketing campaigns in collaboration with the larger marketing team and our partners.
• Work directly with the sales team to educate them on upcoming events and campaigns, partner information and opportunity follow up strategies.
• Support the Business Development team by researching possible future partnership opportunities.
• Collaborate with the Business Development team to understand partnership details and priority accounts.
• Support go-to-market launches of strategic product partnership launches.

Key Success Indicator(s)

• New opportunity generation
• Event attendance
• Landing page traffic

Your Work DNA

• Experience in B2B marketing and experience working with strategic partners to develop co-marketing initiatives.
• Strong customer/partner relationship management skills.
• Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments.
• Track record of delivering strong results and innovation.
• Willingness to roll up their sleeves and get stuff done.
• Exceptional verbal and written communication skills.
• Ability to work and thrive in an autonomous, fast-paced and changing environment
• Love for diverse work assignments and the opportunity to try new approaches

Your Background

• Proven work experience as a marketing manager
• Familiar with traditional and digital marketing channels, content marketing and distribution platforms, and consumer analytics.
• Strong understanding of SEO and keyword research, required
• Strong proofreading and editing skills, required
• Basic knowledge of HTML, preferred
• Experience with WordPress and Hubspot, preferred
• Bachelor’s degree in Journalism, Marketing, Communications, or Business and 3-5 years’ experience in managing partners/clients, developing and executing marketing campaigns
• Knowledge of the automotive industry a plus.
• Some travel might be required.

In Return for Your Expertise, You Will Receive:

• Excellent benefits including health, dental, and vision insurance, stock options, work from home and flexible scheduling depending on job requirements, professional development opportunities, 9 paid holidays, and 15 days PTO.
• Home office setup support for remote employees.
• A welcome “swag bag” with branded clothing as an official welcome to the team.
• The chance to work for an organization that puts people first and fosters a culture of teamwork, integrity, communication, accountability, and positive attitude!

Dynatron Software is an Equal Opportunity Employer and encourages all qualified individuals to apply.

Compensation Range: $80,000 - 90,000/yr

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