Job Description – Performance & Growth Marketing Manager
Location: Riyadh, KSA
Experience: 6–8 years
Role Overview
As the Performance & Growth Marketing Manager, you will lead data-driven marketing
initiatives to optimize user acquisition, drive conversions, and maximize ROI across multiple
digital channels. You will work closely with cross-functional teams to design and execute growth
strategies, leveraging analytics, paid media, SEO/ASO, lifecycle marketing, and experimentation.
Key Responsibilities
- Develop and execute performance marketing strategies across paid channels (Google
Ads, Meta, TikTok, Snapchat, Programmatic, etc.) to drive customer acquisition and sales
growth.
- Own and optimize the full funnel: awareness → acquisition → activation → retention →
revenue → referral.
- Manage campaign budgets, monitor performance, and deliver strong ROI.
- Build and execute growth experiments (A/B tests, landing page optimization, ad creatives,
funnel experiments).
- Drive lifecycle and CRM marketing campaigns (email, push, SMS, WhatsApp) to improve
customer engagement and retention.
- Collaborate with product, design, and content teams to align marketing campaigns with
business objectives.
- Leverage analytics tools (Google Analytics, Mixpanel, AppsFlyer, etc.) to track, measure,
and report performance.
- Lead SEO/ASO strategy to boost organic visibility and reduce dependency on paid
channels.
- Stay updated with market trends, competitor strategies, and emerging digital platforms in
the KSA/GCC region.Requirements
- 6–8 years of proven experience in performance marketing and growth roles, preferably
in e-commerce, D2C, or consumer-tech sectors.
- Strong hands-on experience managing large budgets across paid channels (Meta,
Google, TikTok, Snapchat).
- Solid understanding of analytics, attribution, and growth frameworks.
- Experience with SEO/ASO and lifecycle/CRM marketing.
- Data-driven mindset with strong analytical and problem-solving skills.
- Creative thinker with a test-and-learn approach to growth.
- Knowledge of the KSA/GCC digital consumer landscape is highly preferred.
- Excellent communication and stakeholder management skills.
- Arabic language skills are a plus but not mandatory.
What We Offer
- Opportunity to shape and scale growth at one of KSA’s most exciting companies.
- Dynamic, fast-paced work environment with high ownership and autonomy.
- Competitive compensation package with performance incentives.
- A collaborative culture with opportunities for learning and career progression.
Job Type: Full-time
Pay: ﷼17,000.00 - ﷼20,000.00 per month
Experience:
- Performance and Growth marketing: 6 years (Required)
- e-commerce, D2C, or consumer-tech sectors: 4 years (Required)
- Riyadh Region: 2 years (Required)