Performance Marketer / E-commerce Manager

Performance Marketer / E-commerce Manager (Luxury Women’s Wear)

Our client is a high-end women’s fashion house built on timeless design, premium fabrics, and innovative textile technology. They are seeking a Performance Marketer / E-commerce Manager to scale their direct-to-consumer (DTC) online business.

Role Overview

Own and drive online sales, revenue growth, and digital performance by combining performance marketing, conversion optimization, and e-commerce management.

Key Responsibilities

• Plan and optimize campaigns across Meta Ads (Facebook/Instagram) and Google Ads (Search, Display, YouTube)
• Manage and scale paid social and paid search budgets for profitability
• Own and optimize the e-commerce website
• Improve conversion rate, UX, and checkout performance
• Track and optimize full-funnel performance
• Manage tracking setup: Meta Pixel, GA4, Google Analytics
• Work with creative teams on ad creatives, campaigns, and landing pages
• Drive customer acquisition, retention, and lifecycle marketing

Preferred Skills & Experience

• Experience in performance / growth / digital marketing
• Background in e-commerce or DTC brands (fashion/lifestyle preferred)
• Hands-on experience with Shopify or similar platforms
• Strong understanding of funnels, attribution, and analytics
• Ability to balance data-driven growth with premium brand positioning

Work Location: In person