performance marketing

ob Summary

We are seeking a data-driven and analytical Performance Marketing Executive to plan, execute, and optimize paid marketing campaigns across digital platforms. The ideal candidate will focus on driving measurable growth, improving ROI, and generating high-quality leads/sales through performance-based strategies.

Key Responsibilities

• Plan, execute, and manage paid campaigns across Google Ads, Meta Ads (Facebook/Instagram), LinkedIn, and other platforms
• Optimize campaigns for conversions, CPL, CPA, and ROAS
• Conduct keyword research, audience targeting, and competitor analysis
• Monitor daily campaign performance and make real-time adjustments
• A/B test ad creatives, landing pages, and audience segments
• Track and analyze campaign metrics using tools like Google Analytics, Ads Manager, and other dashboards
• Prepare weekly/monthly performance reports with insights and recommendations
• Manage budgets and ensure maximum ROI
• Coordinate with design/content teams for ad creatives and copies
• Stay updated with digital marketing trends, tools, and platform updates

Job Type: Full-time

Pay: ₹11,803.55 - ₹41,045.38 per month

Work Location: In person