Performance Marketing Executive

About Us:

We are a fast-growing digital marketing company focused on delivering impactful campaigns and measurable results for our clients. We are looking for a highly driven and data-oriented Performance Marketing Specialist to join our team and scale our campaigns across multiple platforms.

Job Title: Performance Marketing Executive

Experience Required: 3–5 Years

Job Location: Madhapur, Hyderabad

Key Responsibilities:

• Plan, execute, and optimise performance marketing campaigns across platforms (Google Ads, Meta Ads, LinkedIn Ads, etc.).
• Manage end-to-end campaign lifecycle – from strategy, setup, tracking, to reporting.
• Monitor KPIs, analyse campaign performance, and recommend improvements to maximise ROI.
• Conduct A/B testing for ads, landing pages, and audience targeting to improve conversion rates.
• Collaborate with the design and content team to create high-performing ad creatives.
• Stay updated with industry trends, platform changes, and new tools to keep campaigns competitive.
• Prepare and present regular performance reports to management and clients.

Required Skills & Qualifications:

• 3–5 years of proven experience in performance marketing or digital advertising.
• Hands-on experience with Google Ads (Search, Display, Shopping), Meta Ads, and other paid channels.
• Strong knowledge of campaign tracking, attribution, and analytics tools (Google Analytics, Tag Manager, etc.).
• Proficiency in budget management, bid strategies, and ROI optimisation.
• Excellent analytical skills and data-driven decision-making ability.
• Good communication skills and ability to work with cross-functional teams.
• Experience with marketing automation tools and CRM platforms.
• Basic knowledge of SEO and landing page optimisation.
• Certification in Google Ads / Meta Blueprint will be an added advantage.

Job Type: Full-time

Language:

• English (Preferred)

Work Location: In person