Performance Marketing Manager

• Plan, execute, and manage Google Ads (Search, Display, YouTube, Shopping) and Facebook Ads (Facebook & Instagram campaigns).
• Optimize campaigns for ROAS, CTR, CAC, and conversion rate on a daily basis.
• Develop strategies for audience targeting, remarketing, and funnel optimization.
• Conduct A/B testing for ad copies, creatives, and landing pages to maximize conversions.
• Manage campaign budgets and ensure efficient spend allocation.
• Track and analyze performance metrics using Google Analytics, Facebook Ads Manager, and attribution tools.
• Provide detailed performance reports with actionable insights for the leadership team.
• Collaborate with creative and content teams to deliver high-performing ad creatives.
• Stay updated with the latest trends, tools, and best practices in Google & Facebook advertising.

Job Type: Full-time

Pay: Up to ₹50,000.00 per month

Work Location: In person