Performance Marketing Manager

Key Responsibilities

• Plan, execute, and optimize paid media strategies across Google Ads, Meta Ads, LinkedIn Ads, and other performance platforms
• Own campaign performance, budgets, bidding strategies, and ROI across accounts
• Conduct audience research and funnel analysis to improve targeting and conversions
• Drive continuous optimization through A/B testing, experimentation, and insights
• Review and mentor Performance Marketing Executives, ensuring quality and best practices
• Work closely with creative, SEO, sales, and tech teams to align campaigns with business goals
• Prepare and present performance reports, insights, and growth recommendations to stakeholders
• Stay updated with platform trends, automation tools, and industry best practices

Requirements

• 4–7 years of experience in performance / paid media marketing (agency experience preferred)
• Strong expertise in Google Ads, Meta Ads, LinkedIn Ads, and analytics tools
• Proven ability to manage large budgets and multiple accounts
• Excellent analytical, communication, and project management skills
• MBA or advanced marketing qualification is a plus

Bonus Skills

• Experience with marketing automation or tracking tools
• Copywriting skills with a performance mindset
• Strong ownership, attention to detail, and time management

Job Type: Full-time

Work Location: In person