Overview
We are seeking a results-driven Performance Marketing Manager to lead digital acquisition and retention initiatives for the UK and EU markets.
The successful candidate will be responsible for developing, executing, and optimizing performance-driven strategies that increase traffic, drive conversions, and maximize ROI across multiple digital platforms.
Key Responsibilities
- Develop, implement, and manage performance marketing campaigns across Meta, Google Ads (Search, Display, Shopping), Amazon Ads, and email automation platforms.
- Analyse market trends, consumer insights, and local regulations to tailor campaigns specifically for UK and EU audiences.
- Optimize campaign structure, targeting, and creative assets for maximum efficiency and ROI.
- Manage performance budgets, forecast spend, and deliver on acquisition and retention KPIs.
- Collaborate closely with the regional brand, content, and e-commerce teams to align creative direction and campaign messaging.
- Monitor and report on campaign performance, providing actionable insights for continuous improvement.
- Test and implement new marketing technologies, ad formats, and audience strategies.
- Manage and maintain data accuracy and compliance with GDPR and EU data privacy standards.
- Drive growth in direct-to-consumer (D2C) and marketplace channels through multichannel strategies.
What we are looking for:
- Bachelor’s degree in Marketing /Business, or a related field (Master’s degree preferred).
- Min. 3+ years of experience in performance marketing across EU or UK markets.
- Proven track record managing large-scale budgets across Meta, Google, and Amazon Ads.
- Solid understanding of programmatic buying, retargeting, and attribution models.
- Experience with CRM and email automation tools.
- Strong analytical capabilities with proficiency in performance reporting tools.
- Up-to-date knowledge of UK/EU digital marketing regulations and consumer trends.
- Excellent communication skills in English; proficiency in an additional EU language is an advantage.
- Ability to work independently while collaborating the team and stakeholders.
Job Types: Full-time, Permanent
Application Question(s):
- How many years of experience you have in UK and EU markets?
- Are you currently present in UAE?
- What is your current salary & benefit's?