Performance Marketing Specialist ( Google + Meta )

Location: Lahore
Job Type: Full-time, On-site
Experience: 2–4 years
Industry: Digital Marketing Agency

Job Description

We are a performance-focused digital agency managing paid advertising for multiple brands across different industries and markets. We are hiring a Performance Marketing Specialist (Paid Media) who can plan, execute, and optimize paid campaigns with a strong focus on results, budget control, and scalable growth.

This role requires someone who understands testing frameworks, campaign structuring, and decision-making based on data, not assumptions.

Responsibilities

• Plan, launch, and optimize paid campaigns on Google and Meta Ads
• Structure campaigns for testing, learning, and scaling
• Manage budgets and performance across multiple client accounts
• Analyze key performance metrics such as CPA, ROAS, and conversion rates
• Work closely with creative and strategy teams to improve ad performance
• Identify funnel and landing page issues impacting conversions
• Share clear insights, learnings, and recommendations

Requirements

• 2–4 years of hands-on experience managing paid advertising
• Experience working with multiple brands or client accounts
• Strong understanding of campaign structure, testing, and optimization
• Ability to explain performance results clearly and honestly
• Comfortable working in an agency environment
• Experience with international or GCC markets

What We Offer

• Competitive salary based on experience
• Long-term growth opportunity within a scaling agency
• Clear systems, accountability, and serious work culture

Apply with examples of campaigns you’ve managed and the results achieved.

Job Type: Full-time

Pay: Rs60,000.00 - Rs70,000.00 per month

Language:

• English (Required)

Location:

• Lahore (Required)

Work Location: In person