Personal Training Manager

The Personal Training Manager (PTM) leads the personal training department and is responsible for driving team performance, improving client outcomes, and creating a high-accountability, high-results culture. This position ensures that all trainers are meeting expectations in session delivery, kickoff execution, and retention while maintaining an inspiring and disciplined training environment. The PTM is a leadership force that sets the tone for department excellence and member experience.

Key Responsibilities

Team Leadership & Culture

• Lead, mentor, and hold all trainers accountable to high performance and professionalism.

• Conduct daily check-ins, team huddles, and one-on-one coaching sessions.

• Reinforce team culture, work ethic, urgency, and client-first mentality.

• Plan and run regular team workouts and training sessions to build unity and skill.

Onboarding & Development

• Train new trainers on the full Crunch sales system and kickoff process.

• Assign shadows, conduct roleplays, and ensure readiness within 30 days.

• Continuously retrain team on sales scripts, weak points, and conversion best practices.

• Support new hire test-outs and ensure proper knowledge transfer.

Sales & KPI Management

• Track and post all key performance indicators: kickoffs booked, show rates, conversions, and renewals.

• Pull and review daily VFP and session reports for performance insights.

ENCOURAGE | EMPOWER | ENTERTAIN

• Identify low-performance trends and implement recovery plans.

• Strategize around weak days or times to improve department output.

Client Experience & Retention

• Monitor client satisfaction and outcomes; review and audit programming quality.

• Ensure rebooking expectations are met and attrition remains low.

• Intervene when trainers underperform in client results or cultural standards.

• Handle escalated client issues regarding personal training services.

Operations & Administration

• Manage trainer schedules, floor hours, time-off requests, and session tracking.

• Ensure accurate logging of sessions for payroll and performance.

• Deliver payroll inputs and compliance logs to GM or payroll manager on time.

• Oversee trainer floor presence, session flow, and lead generation activity.

Communication & Collaboration

• Report weekly team performance and risk areas to General Manager and Regional Manager.

• Align with GMs on club-level goals, campaigns, and staffing needs.

• Coordinate with front desk and membership teams to ensure kickoff coverage and lead flow.

• Communicate openly and consistently to ensure transparency, alignment, and trust.

Job Type: Full-time

Pay: $50,000.00 - $70,000.00 per year

Benefits:

• Employee discount
• Health insurance
• Paid time off

Work Location: In person