PPC / Performance Marketing Specialist – Real Estate

Job Type: Full-time
Work Location: On-site – Churchill Executive Tower, Business Bay, Dubai
Working Hours: 9:00 AM – 6:00 PM
Industry: Real Estate
Experience Level: Mid-level (3–4 years)

Job Summary:

We are looking for a PPC / Performance Marketing Specialist with proven experience in the UAE real estate industry. The role involves managing and optimizing paid advertising campaigns across Google Ads and social media platforms to generate high-quality real estate leads and maximize return on ad spend.

Key Responsibilities:

• Plan, create, launch, and optimize PPC campaigns across Google Ads and social media platforms.
• Manage lead generation campaigns for real estate projects and listings.
• Conduct keyword research to identify cost-effective and high-performing keywords.
• Set up and optimize audience targeting, including demographics and geolocation.
• Manage campaign budgets, bids, and pacing to ensure optimal performance and ROI.
• Monitor campaign performance on a daily basis and make necessary optimizations.
• Improve campaign structure and ad strength to enhance quality scores and conversions.
• Analyze performance metrics including CTR, CPC, CPA, ROAS, and conversion rates.
• Prepare performance reports and provide recommendations for continuous improvement.

Requirements

• 3 to 4 years of hands-on PPC experience in the real estate industry (mandatory).
• Strong experience with Google Ads and paid social media platforms (Meta Ads preferred).
• Proven background in real estate lead generation within the UAE market.
• Strong analytical and optimization skills.
• Ability to manage multiple campaigns and budgets efficiently.

Job Type: Full-time

Pay: Up to AED9,000.00 per month