PR Specialist

Are you a creative storyteller with a strategic SEO mindset? Do you have a passion for building high-quality backlinks and crafting PR campaigns that actually get noticed? If so, we want you on our team!

About the Role:

As our SEO PR Specialist, you’ll bridge the gap between digital PR and search engine optimization. You’ll be responsible for developing and executing link-building campaigns, pitching stories to media, and securing high-authority placements that drive both traffic and brand visibility.

What You’ll Do:

• Create and lead SEO-driven PR campaigns that attract high-quality backlinks.
• Identify and pitch unique story angles to journalists, bloggers, and digital publishers.
• Collaborate with SEO and content teams to align PR strategy with keyword goals.
• Build and maintain relationships with media contacts and industry influencers.
• Monitor and report on backlink profiles, referral traffic, and earned media value.

Requirements:

• 2+ years in SEO, digital PR, or content marketing.
• Proven track record of earning media coverage and backlinks from reputable sources.
• Strong understanding of SEO principles, link-building strategies, and analytics tools (e.g., Ahrefs, SEMrush, Google Analytics).
• Excellent writing, communication, and pitching skills.
• Creative thinking and an eye for newsworthy opportunities.

Bonus Points If You:

• Have experience with HARO, Terkel, or other journalist outreach platforms.
• Understand brand reputation management.
• Can showcase a portfolio of successful SEO PR campaigns.

Job Type: Full-time

Pay: Up to ₹25,000.00 per month