Product Analyst

We are looking for a Product Analyst.

About the Company

Arabam.com, the leading auto classifieds marketplace of Turkey, was established in 2000 and joined the iLab Holding family in 2016.

The arabam.com team, working with the mission to make buying and selling vehicles from the Internet much more reliable, easier and more comfortable, aims to improve the users experience with new functions continuously.

Those who want to sell their car or who want to buy a car can make transactions anytime, anywhere.

• 7 million users per month,
• Over 200 million page views,
• 7000+ car dealer members,
• 6 million individual members,
• 92% mobile traffic.

Qualifications

• Bachelor’s degree in Engineering, IT, or related fields; or an equivalent combination of education and experience,
• Minimum 3+ years of experience as a Product Analyst / Analyst in a consumer-facing digital product,
• Strong and hands-on understanding of tag management, web and mobile analytics tools ,
• Solid experience in mobile tracking and analysis (Firebase, MMP tools),
• Advanced proficiency in data visualization tools (Looker Studio, Power BI, etc.) ; able to independently build dashboards and analytical reporting structures,
• Demonstrated experience in A/B testing , experimentation design, execution, and result interpretation,
• Ability to effectively utilize Hotjar and Microsoft Clarity to conduct deep UX analysis, identify user behavior patterns, uncover usability issues, and translate findings into actionable product insights,
• Highly self-motivated, proactive, and continuously improving technical abilities,
• Knowledge of digital marketing practices is a plus,
• Strong curiosity for digital products, with an analytical and creative mindset,
• Ability to build insights, processes, and frameworks from scratch,
• Excellent command of English.

Responsibilities:

• Analyze web/app analytics and other quantitative and qualitative data to identify opportunities to improve client websites/applications via using analytics platforms ( Google Analytics 4 , Google Tag Manager , Firebase , Bigquery, MMPs like Adjust, AppsFlyer, etc.)
• Manage the delivery of reports and insights to support the product team for data driven decisions and performance management
• Measure the impact of every experimentation and new/existing features based on main goals of the product teams
• Make sure that measurements are done with high standards while product teams running their tasks
• Have a great understanding of A/B testing concept and manage end to end process of experimentations
• Collobrate with all stakeholders especially with product managers to see improvement points, set the goals and answer how to measure success
• Have a good understanding of product roadmap and suggest/gather relevant insights

About Us:

• Hybrid working model,
• We work in Scrum methodology and run sprints,
• The Product team is consisting of people who are collaborative, sincere, talented and willing to learn and share new things,
• We are a rapidly growing company, this means a lot of opportunities,
• We support people to improve their skills, the candidate will have access to online learning courses,
• We encourage people to test and implement cutting edge technologies,
• We have a medium publication that you can have a look: medium-arabamlabs.

arabam.com olarak kişisel verilerinizi nasıl işlediğimiz hakkında detaylı bilgi için lütfen aşağıdaki linkte yer alan Kişisel Verilerin Korunması Kanunu Çerçevesinde Aydınlatma Metnimizi inceleyiniz.

https://www.arabam.com/kisisel-bilgilerin-korunmasi

Please check the below link to see our Candidate Privacy Notice for detailed information on how we process your personal data.

https://www.arabam.com/kisisel-bilgilerin-korunmasi