Since founded, Chery has always taken adhering to technology-driven strategy, creating a vehicle brand with international competitiveness and influence as its corporate vision. Relying on the constant pursuit of technological innovation, Chery has become the first passenger vehicle enterprise in China to master the core technology of engine, gearbox, chassis, platform and new energy, and the first one in China to export vehicle, CKD parts, engine and vehicle manufacturing technology and equipment to overseas market.
Chery has always focused on developing domestic and international markets. Chery has continuously deepened its globalization through the implementation of product strategy, localization strategy and talent strategy. After more than 20 years of development, Chery’s sales and services network covers more than 80 countries and regions and has won the trust of 10 million consumers worldwide.
Responsibilities ;
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Develop and implement pricing strategies: Analyze market trends, customer demand, and competitor activities to establish optimal pricing models for automotive products.
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Monitor pricing performance: Continuously evaluate pricing effectiveness and profitability, making adjustments as necessary to meet revenue and margin goals.
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Collaborate with cross-functional teams: Work closely with sales, marketing, finance, and product development teams to align pricing strategies with overall business objectives.
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Conduct competitor analysis: Regularly assess competitor pricing and market positioning to ensure competitive advantage in the automotive industry.
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Oversee pricing policies: Ensure compliance with company policies and legal regulations, including anti-competition and fair-trade practices.
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Analyze customer behavior: Use data analytics to understand customer price sensitivity and purchasing patterns to refine pricing strategies.
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Support product launches: Provide pricing insights and recommendations for new vehicle models and features during launch planning.
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Prepare pricing reports: Generate detailed reports and presentations for senior management, providing insights into pricing performance and future strategies.
Qualifications;
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Education: Bachelor degree or above, major in automotive engineering, machinery engineering, industry design, automation,
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Professional experience: more than 6 years of work experience in automobile product area, more than 2 years as product manager. Successful product launch and management
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Language requirement: English as working language
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Good relationship with local certification institution and bureau;
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Strong communication and coordination ability, planning ability and execution ability; relationship establishment and maintenance capabilities;
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Strong ability to withstand pressure; strong subjective initiative, daring to innovate and break through.