Product Manager/Group Product Manager

Job Description for Group Product Manager role

1. Brand Building

a. Responsible for capturing increased brand share through strategic and tactical plans

for the assigned portfolio

b. Identifying market development opportunities in and scope for therapy expansion as

well as creating blue oceans for sustainable growth

c. Sharp competitor analysis and reviewing market information to fine-tune marketing

campaigns

d. Preparing brand plans and developing a long-term vision for the portfolio in terms of

line extensions, profitability and robust growth

2. Data Analytics and Monitoring

a. Efficiency in MS Excel and PowerPoint to draw definitive conclusions after analyzing

market data and presenting the outcomes effectively

b. Tracking and anticipating promotional costs for the portfolio to ensure profitability of

the SBU

3. Field Force engagement

a. Conducting cycle meetings and briefing the marketing plans to ensure effective

execution through sales teams

b. Training the field team regarding scientific and promotional aspects of the assigned

portfolio

c. Keep a close track of feedback from the sales force to understand market challenges

and address the core issues within the time frame

4. Customer development

a. Ability to engage with KOLs and KBLs to understand the therapeutic needs for the

assigned brands

b. Plan to expand the marketing domain through creative customer engagement

programs

Job Types: Full-time, Permanent

Pay: ₹800,000.00 - ₹900,000.00 per year

Work Location: In person