Product Marketing Associate

Product Marketing Associate – Beagle LabsAbout the Role

Beagle Labs is looking for a highly motivated Product Marketing Associate to help drive go-to-market execution and shape how our products are positioned in the market. This role sits at the intersection of product, growth, and customer insights.

You’ll work closely with product, engineering, and go-to-market teams to support launches, parties, events, develop messaging and execute campaigns and content that drive adoption and engagement. This is an ideal role for someone early in their career who wants hands-on experience in SaaS product marketing and growth.

What You’ll Do

• Partner with product, engineering, and growth teams to support go-to-market strategies for new features and product launches
• Conduct customer and market research to uncover insights that inform messaging, positioning, and campaign strategy
• Help develop and refine product messaging and value propositions for different customer segments
• Create and maintain marketing and sales enablement assets (decks, one-pagers, demos, website copy)
• Support execution of multi-channel campaigns (email, content, social, paid) to drive awareness and product adoption
• Assist in building and analyzing customer segments using tools like SQL or analytics platforms
• Track and report on campaign performance, identifying opportunities to optimize conversion and engagement
• Support product demos, webinars, and customer-facing presentations
• Collaborate on experimentation and testing initiatives to improve messaging, positioning, and growth outcomes

What We’re Looking For

• 0–2 years of experience in marketing, product, growth, or a related field (internships included)
• Strong interest in SaaS, startups, and product-driven growth
• Ability to think both analytically and creatively
• Familiarity with digital marketing channels (email, content, social, paid media)
• Basic experience with data analysis tools (SQL, Excel, or similar) is a plus
• Strong communication and storytelling skills
• Comfortable working in a fast-paced, ambiguous environment
• Highly collaborative and eager to learn

Why Beagle Labs

• Work directly with product and leadership on high-impact initiatives
• Gain hands-on experience across product marketing, growth, and strategy
• Opportunity to grow into a Product Marketing Manager role
• Be part of a fast-moving team building innovative SaaS solutions in the insurance space

Compensation

• Salary range: $50,000 – $60,000 (plus potential performance-based incentives)

Pay: $50,500.00 - $60,700.00 per year

Benefits:

• Health insurance

Work Location: Hybrid remote in Princeton, NJ 08541