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Program Manager - Product Marketing

Own Every Moment at NetApp

At NetApp, your ideas power innovation. We lead in intelligent data infrastructure—delivering unified storage, integrated data services, and solutions that help organizations unlock the full potential of their data, from AI to multicloud.

Ready to innovate and contribute to our path to $10B? Here, you'll collaborate with passionate teams, tackle real-world challenges, and see your impact in how customers transform and grow. If you're ready to bring curiosity, creativity, and drive to every moment, NetApp is where your journey begins.

Job Summary

The NetApp Product Marketing group seeks a Program Manager for Product Marketing Manager with strong written/oral communication skills and great project management skills. The ideal candidate will contribute to the successful launches of new products into the market (go-to-market; GTM) for NetApp. Working with other Product Marketing Managers (PMMs) and leaders, this position will help implement launch plans, collaborate with cross-functional teams, including corporate marketing (e.g., digital, creative, AR, PR, campaigns, etc.), and coordinate efforts to ensure product/portfolio launch success.

Job Requirements

Co-develop, execute and implement product launch plans, assisting with go-to-market strategies and field activation.
Collaborate with internal stakeholders, including product marketing leadership, to ensure successful product launch and post-launch activities; ensure stakeholder communications for a predictable and understandable launch process;
Strong project management skills; work with PMMs to ensure deliverables required for GTM activities in a timely and reportable way.
Manage communication plans for all stakeholders, including customers, partners, and internal teams.
Create and manage budgets for product launches.
Drive post-launch activities, including gathering executive and field feedback.
Define key performance indicators (KPIs) to track launch performance and success; ensure learnings are incorporated into future launch plans and workflows; strong ability to understand data and develop metrics.

Education & Experience

Minimum of 8 years of experience in project management, product marketing, or marketing communications roles.
Strong project management skills; experience in developing and executing successful project plans.
Strong written and oral communication skills; graphics skills and/or advanced PowerPoint skills a plus.
Proven ability to think and act strategically; see challenges and opportunities as they occur.
Ability to work collaboratively across cross-functional teams.
Experience in managing budgets and analyzing market trends where product launches occur.
Demonstrates a strong sense of continuously seeking new knowledge and actively exploring innovative solutions.
Bachelor's degree in marketing or technical field and typically requires a minimum of 5 years of related experience.
Degree may be replaced with additional years of related experience.

Compensation:
The target salary range for this position is $135,000-155,000. The salary offered will be determined by the candidate's location, qualifications, experience, and education and may be outside of this range. Final compensation packages are competitive and in line with industry standards, reflecting a variety of factors, and include a comprehensive benefits package. This may cover Health Insurance, Life Insurance, Retirement or Pension Plans, Paid Time Off (PTO), various Leave options, Performance-Based Incentives, employee stock purchase plan, and/or restricted stocks (RSU’s), with all offerings subject to regional variations and governed by local laws, regulations, and company policies. Benefits may vary by country and region, and further details will be provided as part of the recruitment process.

At NetApp, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees. This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.

Equal Opportunity Employer:

NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status, and any other protected classification.

Why You'll Thrive at NetApp

At NetApp, you won't wait for the perfect moment—you'll make it. The early planning, the extra thought, the bold idea that turns good into great: That's how our people operate and how we continue to push the boundaries of data infrastructure.

NetApp is the trusted partner for organizations transforming data into opportunity. As the only enterprise-grade storage service natively embedded in Google Cloud, AWS, and Microsoft Azure, we empower customers to run everything from traditional workloads to enterprise AI with unmatched performance, resilience, and security.

Our culture

We celebrate mold breakers, bold thinkers, and problem solvers. We reward initiative, impact, and ownership. We provide flexibility so you can balance professional ambition with your personal life. Here, differences are not just welcomed—they drive everything we do.

If you're ready to innovate, rise to the challenge, and own every moment - make your next move your best one. now.

Submitting an application

To ensure a streamlined and fair hiring process for all candidates, our team only reviews applications submitted through our company website. This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.

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