Public Relations Supervisor

Company Overview

TLD - THE LAND DEVELOPERS is a leading real estate company dedicated to understanding and meeting clients' needs and aspirations. With decades of experience in sectors like hospitality, tourism, and retail, TLD expertly manages complex projects while adhering to the highest quality standards. Our deep knowledge of Egypt's key locations allows us to promote community growth through exceptional developments. We prioritize sustainability and excellence in all our endeavors.

Job Summary

The PR Supervisor is responsible for overseeing the day-to-day public relations activities of the organization. This includes managing media relations, developing and implementing PR strategies, and coordinating communication efforts to enhance the company's brand reputation, visibility, and relationships with key stakeholders.

Key Accountabilities

• Develop media relations strategy, seeking high-level placements in print, broadcast, and online media
• Coordinate all public relations activities
• Direct the social media team to engage audiences across traditional and new media
• Leverage existing media relationships and cultivate new contacts within business and industry media
• Manage media inquiries and interview requests
• Create content for press releases, byline articles, and keynote presentations
• Monitor, analyze, and communicate PR results on a quarterly basis
• Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
• Build relationships with thought leaders to grow industry awareness
• Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations -regarding communication strategies surrounding them.
  
  

Key Responsibilities

• Develop and implement strategies to enhance operational efficiency.
• Collaborate with cross-functional teams to achieve project goals and objectives.
• Monitor and analyze performance metrics to identify areas for improvement.
• Provide leadership and guidance to team members, fostering a collaborative work environment.
• Prepare and present reports on project progress and outcomes to stakeholders.
• Ensure compliance with company policies and industry regulations.
• Stay updated on industry trends and best practices to drive innovation.
• Direct the social media team to engage audiences across both traditional and new media platforms.
• Create compelling content for press releases, byline articles, and keynote presentations.
• Monitor, analyze, and communicate public relations results on a quarterly basis.
• Continuously evaluate opportunities for partnerships, sponsorships, and advertising.
• Develop a media relations strategy aimed at achieving high-level placements in print, broadcast, and online media.
• Coordinate all public relations activities effectively.
• Leverage existing media relationships while cultivating new contacts within the business and industry media.
• Manage media inquiries and interview requests professionally.
• Build relationships with thought leaders to enhance industry awareness.
• Maintain a thorough understanding of industry trends affecting clients and make informed recommendations regarding communication strategies.
  
  

Required Qualifications

• 5 - 7 years of experience in public relations or a related field.
• Proven track record of managing successful PR campaigns.
  
  

Preferred Qualifications

• Experience in crisis communication and reputation management.
• Previous experience in a supervisory or leadership role within a PR team.
  
  

Skills And Competencies

• Excellent written and verbal communication skills.
• Strong interpersonal skills and the ability to build relationships.
• Proficiency in media monitoring tools and PR software.
• Creative thinking and problem-solving abilities.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
  
  

Education And Certifications

• Bachelor’s degree in Public Relations, Communications, Marketing, or a related field.