Public Relations and Communications Specialist

Public Relations and Communications Specialist:

Functional Responsibilities:

• Support the development and execution of the public relations and communications strategies to enhance brand reputation and visibility.
• Assist in managing media relations and coordinating interviews.
• Create and maintain content for various communication channels, such as the company website, social media platforms, and internal communications.
• Coordinate and support the planning and execution of events, conferences, and other promotional activities.
• Monitor and analyze media trends and industry news to identify potential opportunities or risks and provide recommendations to the team.
• Maintain an overview of peers in the local and international market to assess and stay up to date on new trends.
• Develop and maintain strong relationships with media outlets.
• Coordinate and facilitate communication and documents flow within the team.
• Maintain contacts and mailing lists, in addition to registering new leads collected during events into CRM system Archive news clippings, interviews and all other Marketing related documents.
• Plans meetings and trade shows by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; coordinating mailing lists.
• Design and produce simple, engaging artworks and visuals for social media posts, internal communications, and marketing materials, ensuring brand consistency.

Knowledge, Skills & Experience

Academic & Professional Qualifications:

• Bachelor’s degree in communications, Media Studies, Marketing, or equivalent.

Experience:

• 5-6 years of experience in public relations, communications, or a similar field.

Skills and Requirements:

• Excellent written and verbal communication skills, in English and Arabic, to effectively convey key messages and maintain positive relationships with stakeholders.
• Proficiency in public relations strategies and tactics, including media relations, content creation, and crisis communication.
• Strong interpersonal skills and the ability to collaborate with internal and external teams to execute effective communication strategies.