Job Title:
GCC Marketing Manager
Job Location:
Dubai, United Arab Emirates
Reports to:
Regional Head of Marketing
Industry:
Education
We are partnering with a leading
international education group
to appoint a
GCC Marketing Manager
to oversee marketing strategy and execution across multiple schools in the GCC.
The Role:
You will take ownership of
all marketing activity across a portfolio of premium international schools
in the GCC. You will work closely with school leadership, admissions teams, and regional stakeholders to drive enrolment growth through integrated, high-quality marketing.
This role requires
regular travel across GCC countries
and close on-the-ground collaboration with the local teams.
Key Responsibilities
-
Develop and execute
marketing strategies
for each school aligned to regional objectives
-
Own all marketing channels:
digital, social, website, events, PR, and offline
-
Lead
regional and school-level campaigns
to drive awareness, enquiries, and conversions
-
Partner closely with
Admissions and Parent Experience teams
to support enrolment targets
-
Ensure
brand consistency and quality
across all communications and materials
-
Manage agencies and regional marketing resources to ensure timely, high-quality delivery
-
Track and report on performance using tools such as
HubSpot, Google Analytics, and paid media dashboards
-
Support new school launches and regional brand initiatives as the portfolio expands
About You
-
Experience in
360 marketing
, ideally within a multi-site or regional role
-
Experience managing marketing across
multiple markets or locations
-
Strong understanding of
campaign management, digital marketing, and brand communications
-
Proven ability to drive
lead generation and conversion
, not just awareness
-
Comfortable working with senior stakeholders and non-marketing teams
-
Highly organised, detail-oriented, and commercially minded
-
Arabic language skills are highly advantageous
-
Willing and able to
travel regularly across the GCC