Regional Sales Manager

Company Overview:

At Basamh Group, our mission is to grow people and companies, empowering individuals and fostering collaborative relationships to achieve sustainable success. With over 75 years of experience, we have built a diverse portfolio of companies that drive innovation and deliver consumer-focused solutions. Basamh Trading Company leads in retail distribution, GoodyCo specializes in marketing and brand building, Specialized Food Services excels in HORECA distribution, and Thokoman Foods, our manufacturing company based in South Africa, ensures high-quality production. Together, these entities form a robust ecosystem dedicated to building powerful brands and services across the MEA region.

Guided by our core values of true ownership, passion to grow, transparency and family spirit, we are committed to establishing long-term partnerships with our people and all those we work with. Headquartered in Jeddah, Saudi Arabia, we strive to be a leading, innovative brand builder and distributor, staying true to our purpose and values as we continue to strengthen and expand our network. Through this commitment, we aim to build a legacy for home grown successes, inspiring generations of future leaders to come.

Job Overview

We are looking for a Regional Sales Manager to join our team at Basamh Group. The Regional Sales Manager will be responsible for driving sales growth, developing strategies, and managing a team to achieve revenue targets across the defined region.

Key Responsibilities

• Develop and implement regional sales strategies to achieve revenue and market expansion goals.
• Manage and oversee the regional sales team, setting clear objectives, providing guidance, and ensuring performance targets are met.
• Identify and capitalize on new business opportunities within the HoReCa sector, focusing on hotels, restaurants, and cafes.
• Build and maintain strong relationships with key clients, distributors, and stakeholders to enhance business growth.
• Monitor market trends, competitor activities, and customer needs, adjusting strategies accordingly to maintain a competitive edge.
• Collaborate with the marketing team to develop and execute region-specific promotional campaigns and initiatives.
• Ensure efficient sales operations, including order processing, delivery coordination, and after-sales service, in collaboration with logistics and customer service teams.
• Analyze sales performance data and prepare regular reports for senior management, offering insights and recommendations for improvement.
• Lead negotiations and contract discussions with key clients to secure favourable terms and long-term partnerships.
• Provide training and development opportunities for the sales team to enhance their skills, product knowledge, and overall effectiveness.

Minimum Requirements

As a successful candidate, you will have:

• Bachelor’s degree in Business Administration, Sales, Marketing, or a related field.
• Minimum of 10 years of experience in sales management or a related role.
• Proven track record of achieving sales targets and driving growth.
• Strong understanding of sales principles and customer relationship management.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to analyze data and make informed decisions.
• Experience in the consumer goods or related industry is preferred.

Working Environment

At Basamh Group, we pride ourselves on attracting talented individuals by offering dynamic and rewarding professional opportunities that inspire growth and innovation. We are deeply committed to fostering a culture of growth by enabling our people’s continuous development in their personal and professional journeys. From hands-on learning experiences and access to comprehensive online resources to interactive classroom training and personalized coaching from our seasoned experts, we provide the tools and support needed to unlock potential and drive success.

Living our core value of family spirit, we cultivate a working environment where every individual feels valued, supported, and empowered to thrive. By nurturing a workplace that prioritizes well-being, inclusivity, and growth, we ensure that our employees not only contribute to our collective success but also find fulfillment and pride in being part of the Basamh Group family.