Relationship Marketing Coordinator

Company Overview
Established in 1950 as an industrial supply company, SMC understands that every business faces unique challenges. That's why we collaborate closely with our customers to identify specific needs and develop tailored solutions that go beyond simply providing products.

We forge strategic partnerships with industry-leading manufacturers to deliver end-to-end, customized solutions that fuel operational growth. From cutting-edge hardware and software to expert installation, comprehensive training, and ongoing support, we provide everything you need for seamless implementation and sustained success.

About the Role

We are seeking a dynamic and detail-oriented individual to join our team as a Relationship Marketing Coordinator. This role is essential in fostering strong partnerships and driving customer satisfaction. The ideal candidate will possess excellent communication and interpersonal skills, a keen analytical mind, and a passion for building relationships.

Our ideal candidate must have in-depth knowledge of campaign implementation and must develop a thorough understanding of our products/services and target audience. You will be expected to use that knowledge to develop and implement programs that increase the overall customer satisfaction and improve retention. This position will be responsible for discovering and cultivating cross-marketing opportunities with our partners. This involves collaborating closely with other marketing teams to create joint campaigns and strategies.

Responsibilities:

• Work with the Vertical VPs and Marketing Manager to evaluate SMC’s participation in co-marketing opportunities with our partners
• Coordinating copy and design for emails, landing pages, social media, and any other promotional materials to support co-marketing campaigns, in collaboration with other members Marketing team
• Communicating with partners to set co-marketing expectations, hold partners accountable, and provide final deliverables, including lead share lists if applicable
• Analyzing customer satisfaction during their journey through the customer lifecycle (awareness, engagement, evaluation, purchase, product experience, and retention)
• Developing customer-oriented and engaging marketing campaigns and strategies for various marketing channels (such as email and social media)
• Creating captivating content that showcases our company culture and expertise
• Collaborate with the sales team to generate leads and support sales growth
• Track campaign performance, analyze data, and recommend improvements.
• Manage customer training and collaborate internally with coordinators

Requirements:

• 1-2 years experience in B2B marketing or a relevant field
• Bachelors degree in marketing, communications, or a related field
• Proven ability to develop and execute marketing campaigns across various channels
• Excellent written and verbal communication skills
• Proficiency in marketing automation tools (e.g., HubSpot, Mailchimp) and social media platforms (e.g., LinkedIn, Facebook).
• Effective cross-functional collaboration and organization skills

How to Apply

Please submit your resume if this sounds like the position for you.

• SMC is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. SMC makes hiring decisions based solely on qualifications, merit, and business needs at the time.
• As part of the hiring process, SMC will provide new employees with a copy of the company’s written Pre-Employment Drug Testing Policy Statement. According to the company policy, it is SMC’s right to require employees to submit to a test for the presence of drugs in their system prior to employment and at any time during employment, to the extent permitted by law. SMC is a Drug-Free Workplace and a positive result for the drugs tested may be grounds for termination from employment. Any offer of employment may be contingent upon satisfactory drug testing.

Job Type: Full-time

Base Pay: From $55,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off

Work Location: In person