KEY RESPONSIBLITIES
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Work on multiple sales calls to ensure revenue generation
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Prepare client proposals & presentations
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Plan weekly sales cycle by account mining of the allocated accounts through client meetings
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Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc.
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Maintain strong relationships with clients and agencies in respective portfolios
Market Information:
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Conduct competition mapping and monitor prospects on frequent basis.
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Understand in detail about client spends at a brand level and develop Go to Market approach
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Look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
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Provide written brief to programming for the spot / commercial based on inputs from client / agency.
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Ensure ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler).
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Ensure the pricing is maintained as per stipulated target.
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Work to bring the core brand creative to life by designing multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR.
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Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment.
STAKEHOLDER MANAGEMENGT
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Content Team, Finance, Scheduling, Corp Office etc
SKILLS AND QUALIFICATIONS
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MBA/PGDM with 2-6 years of experience in Sales & Marketing from any Industry
PERSONAL ATTIRBUTES
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Collaboration
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Ability to work under pressure Adaptability
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Strong branding focus
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Good Communication Skills
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Knowledge of local market & language is mandatory
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Must be willing to travel locally for client meetings