Sales and Marketing Director-Assisted Living

WHO WE ARE:

The Inn on Westport offers independent living, assisted living, memory care and respite care with a total of 133 residences. This vibrant senior living community has been a part of the Sioux Falls area since 1996. It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.

SUMMARY OF ROLE:

The Sales & Marketing Director plays an integral role in the success of our team, our community and creating a place our residents are proud to call home. The primary purpose of this position is to increase/maintain occupied units and census through the sales process, and secondarily to coordinate marketing activities to further the Community brand.

SHIFT: Monday-Friday, Day Shift. Evenings/Weekend may be required.

Knowledge and Critical Skills

• Proven ability to drive occupancy growth through strategic marketing, lead generation, and community outreach initiatives
• Strong relationship-building skills with residents, families, referral partners, and local healthcare providers
• Excellent communication and sales skills, including conducting tours, closing leads, and managing the full sales cycle
• Experience analyzing market trends, competitors, and performance metrics to adjust strategies and improve results
• Ability to collaborate cross-functionally with operations and clinical teams to ensure alignment between sales efforts and resident experience

Education and Experience

• Must meet all applicable state and federal requirements for this position.
• Bachelor’s degree and/or 3 years of experience in Sales & Marketing preferred.
• Proficiency with sales and marketing tools preferred.

PLATINUM SERVICE:

It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.

WHY WORK FOR US:

• Comprehensive Health Plan Options
• Medical and Prescription Coverage
• Dental and Vision Coverage
• FSA & HSA Account Options
• Access to Health Care & Mental Health E-Visits
• $10k Life Insurance Coverage*
• Supplemental Insurance Options
• Pet Insurance
• 401(k) Retirement Savings Plan with Generous Company Matching Benefits
• Paycheck Advances with Rain Instant Pay
• Employee Support Program (EAP)
• Tuition Discounts & Reimbursement with Rasmussen College
• Team Member Referral Bonus
• Shift Differentials
• LifeMart Employee Discounts
• OnShift Engage Bonus and Incentives
• Generous Paid Time Off & Discounted Travel Accommodations
• Childcare Discounts
• Rent Discounts
• Benefits available to eligible employees with enrollment in a medical insurance plan. Eligibility may vary by position, average hours worked, length of service, and/or location.