Sales and Marketing Director (Wellness and Medical Weight Loss)

Sales & Marketing Director / Growth CoordinatorPeak Vitality | Shelby, NCHelp Us Build Something Exceptional

Peak Vitality is a rapidly growing health, fitness, recovery, and longevity company helping people look, feel, and perform at their best. We combine advanced recovery technologies, fitness solutions, medical weight loss programs, and personalized wellness strategies to help our members achieve extraordinary results.

We are seeking an ambitious, highly organized, sales-minded professional to become a key driver of our continued growth.

This is not a passive administrative position.

We are looking for someone who enjoys talking with people, building relationships, tracking numbers, creating opportunities, and helping convert prospects into long-term members. The ideal candidate is equally comfortable making calls, analyzing spreadsheets, coordinating marketing campaigns, and closing high-value programs.

What You'll DoSales & Client Acquisition

• Contact and nurture new leads generated through marketing campaigns
• Schedule consultations and first visits
• Confirm appointments and improve show rates
• Reactivate former clients and inactive leads
• Conduct follow-up calls and outreach campaigns
• Assist with consultations and sales conversations
• Recommend memberships, services, and wellness programs
• Upsell existing members into appropriate services and programs
• Help achieve monthly sales and revenue goals

Marketing & Community Engagement

• Assist with daily social media activity and content coordination
• Support internal marketing campaigns and promotions
• Coordinate external marketing initiatives and community outreach
• Track campaign performance and lead generation metrics
• Assist in creating marketing materials and promotional campaigns
• Work closely with leadership and marketing vendors to improve ROI

Administration & Reporting

• Maintain lead tracking spreadsheets and reporting systems
• Monitor scheduled appointments, show rates, and sales outcomes
• Prepare daily, weekly, and monthly reports
• Track marketing performance and return on investment
• Manage CRM updates and data accuracy
• Support administrative projects and operational initiatives

Qualifications Required

• Minimum 3+ years of sales experience
• Proven experience in high-ticket, consultative, or relationship-based sales
• Strong phone skills and confidence initiating conversations
• Excellent organization and time management abilities
• Experience with spreadsheets, reporting, and tracking performance metrics
• Ability to multitask and manage multiple projects simultaneously
• Professional communication skills, both verbal and written
• Comfortable working in a fast-paced, growth-oriented environment

Preferred

• Experience in wellness, fitness, healthcare, aesthetics, medical weight loss, or hospitality
• Experience with CRM systems
• Experience with social media management and marketing campaigns
• Previous leadership or management experience
• Marketing, sales, business, or communications background

What Success Looks Like

You will:

• Increase new client appointments and show rates
• Improve follow-up and lead conversion
• Drive membership and program sales
• Strengthen client retention and reactivation efforts
• Improve marketing effectiveness and reporting accuracy
• Become a key contributor to company growth

Compensation & Benefits

• Competitive base salary based on experience
• Generous bonus incentive
• Performance bonuses tied to sales and growth
• PTO
• Insurance benefits
• Access to Peak Vitality services
• Professional growth opportunities
• Leadership advancement potential

This Position Is NOT For

• Individuals who dislike sales
• People who avoid accountability or numbers
• Passive administrators waiting to be told what to do
• Candidates who struggle with organization or follow-through

This Position IS For

Someone who enjoys building relationships, tracking results, solving problems, creating opportunities, and helping a growing company reach the next level.

If you are highly organized, sales-oriented, marketing-minded, and excited about helping people improve their lives while driving business growth, we would love to meet you.

Pay: $50,000.00 - $65,000.00 per year

Benefits:

• Employee discount
• Health insurance
• Paid time off
• Professional development assistance

Application Question(s):

• What has you most interested in the opportunity with Peak Vitality?
• What characteristic, skill set or quality sets you apart from other candidates?
• What does "Peak Vitality "mean to you?

Work Location: In person