Sales Development Manager

At Plum, we’re all about celebrating chemistry – within the product, and with our customers (aka Plumsters). Every formula, every decision, and every smile we craft is with one objective – delight Plumsters. If blissful skincare (and everything around it) is your jam, and you believe in the magic of chemistry – between ingredients, ideas, and people – you’ve come to the right place.

Key Responsibilities

Sales Capability Development:

• Design & roll out training modules for SOs, ASMs, and frontline field force (induction, functional, and refresher)
• Partner with HR and RSM’s to conduct capability gap analysis
• Implement structured on-the-job coaching tools and tracking mechanisms

Performance Management

• Own and drive sales KPIs (distribution, call productivity, strike rate, bill cut efficiency, etc.) through data-driven reviews
• Build and institutionalize performance trackers, dashboards, and scorecards at regional and national levels

Go-To-Market (GTM) Projects

• Support GTM strategy by driving effective implementation at the frontlines
• Align internal stakeholders (Marketing, Trade Marketing, SCM) for seamless sales interventions
• Lead pilots for productivity enhancement (cluster models, beat optimization

Processes & Tools

• Standardize Sales Operating Processes (SOPs) across zones/regions.
• Collaborate with IT/Tech teams for automation and digitization of sales tools (DMS, Bizom, etc.).
• Ensure adoption and compliance of sales systems across the hierarchy

Qualifications & Experience

• MBA from Tier 1 / Tier 2 Institutes
• 4 – 8 years with expertise in GTM, Sales Strategy, and Field Execution in previous roles
• Strong understanding of GT/MT operations, field realities, and sales automation tools

Location: Thane, Mumbai