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Sales Development Representative

Job Description


TechoMatrix is looking for a results-driven B2B Sales Development Representative with 2–4 years of experience in outbound sales and lead generation. This role focuses on prospecting, qualifying, nurturing leads, and building pipeline opportunities across North America, working closely with Sales and Business Development teams to support revenue growth.


Responsibilities:

  • Drive outbound lead generation activities across North America (U.S. & Canada) and EMEA through strategic prospecting and outreach. 
  • Research and identify target companies and key decision-makers based on defined ICPs. 
  • Execute outreach campaigns via email, LinkedIn, and LinkedIn Sales Navigator to generate opportunities and schedule meetings. 
  • Manage structured outreach sequences, including emails, calls, and follow-ups. 
  • Engage with ICPs and map stakeholders such as CEOs, CTOs, CISOs, CMOs, and Engineering Leaders. 
  • Qualify inbound and outbound prospects using BANT/MEDDICC-light frameworks before handoff. 
  • Nurture cold and unresponsive leads through consistent follow-up activities. 
  • Schedule 2–3 qualified discovery meetings daily for Account Executives and Sales Managers. 
  • Maintain a healthy pipeline of Sales Qualified Leads (SQLs) and achieve monthly targets for assigned regions. 
  • Build strong knowledge of TechoMatrix services, solutions, and target markets. 
  • Keep CRM records updated and monitor outreach, conversion, and pipeline performance metrics.


Requirements:

  • Bachelor’s degree in Business, Sales, Marketing, or a related discipline.
  • 2–4 years of experience in Sales Development, Inside Sales, or B2B client-facing roles
  • Demonstrated success in outbound prospecting, lead qualification, and pipeline generation.
  • Excellent verbal and written English communication skills aligned with U.S. business standards.
  • Experience using CRM platforms such as Salesforce, HubSpot, or Pipedrive.
  • Hands-on experience with prospecting tools including LinkedIn Sales Navigator, ZoomInfo, Apollo, Instantly, and Clay.
  • Background in technology, software, IT services, or IT security sales is highly preferred.
  • Understanding of North American and EMEA sales processes, buyer personas, and decision-making structures.
  • Strong hunter mindset with persistence, objection handling skills, and a proactive approach to outreach.
  • Highly organized with strong time management, CRM discipline, and KPI-driven execution.
  • Familiarity with enterprise buying behavior, procurement processes, and longer B2B sales cycles.
  • Customer-focused, relationship-oriented, and motivated to grow into advanced sales roles.

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