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Sales Executive - Cleaning Machines Specialist

Company: Daitona General Trading LLC

Location: Dubai, UAE

Focus: Heavy Equipment, Road Sweepers, & Industrial Floor Care Machinery

About Daitona General Trading LLC

Daitona General Trading LLC is a premier provider of professional cleaning solutions in the UAE. We are proud to be a key distributor for Roots Multiclean, a global leader in rugged, high-performance industrial cleaning technology. Alongside our proprietary Hygiene System brand, we deliver engineered solutions to the UAE’s most demanding sectors, from industrial warehouses to luxury hospitality. Our machinery division is currently our fastest-growing sector, and we are looking for a specialist to drive this momentum.

Job Summary

The Sales Specialist (Machinery) is a technical, results-oriented role focused on the placement of high-value capital assets. You will be the primary lead for our Roots Multiclean and Hygiene System machinery portfolios. This role is not about selling consumables; it is about selling efficiency and ROI through industrial road sweepers, walk-behind/ride-on scrubbers, and specialized floor-care hardware.

Core Responsibilities

  • Capital Equipment Sales: Manage the full sales cycle for heavy machinery, specifically focusing on the Roots range of industrial sweepers and scrubbers.
  • On-Site Technical Demonstrations: Lead "live" equipment demos at client sites (warehouses, construction sites, malls), showcasing the mechanical superiority and durability of Roots and Hygiene System machines.
  • Strategic Market Expansion: Identify and penetrate high-yield sectors including Municipalities, Logistics/Warehousing hubs, Airports, and large-scale Facilities Management (FM) companies.
  • Consultative Technical Selling: Conduct site surveys to recommend specific machine configurations based on floor type, debris volume, and duty cycle requirements.
  • Brand Advocacy: Act as the technical expert for Roots Multiclean in the Dubai market, staying updated on their latest engineering advancements and battery technologies.

Specialized Qualifications

  • Experience: 3–5 years of proven success in industrial machinery or capital equipment sales within the UAE.
  • Brand Alignment: Prior experience selling or demonstrating Roots Multiclean products is a major advantage. Candidates with backgrounds in Tennant, Hako, or Nilfisk are also encouraged to apply.
  • Technical Savvy: Ability to discuss mechanical specifications, battery maintenance, and brush pressures with engineers and procurement heads.
  • Valid UAE Driving License: Mandatory for transporting demo equipment and visiting industrial zones.
  • Education: Bachelor’s Degree required (Engineering or Business backgrounds preferred).

Your Machinery Portfolio Includes:

  • Roots Industrial Sweepers: From walk-behinds to heavy-duty road and parking lot sweepers.
  • Roots & Hygiene System Scrubbers: High-productivity ride-on and walk-behind units.
  • Specialty Machines: Escalator deep-cleaning systems and high-torque floor polishers.

Benefits

  • Competitive Structure: Base salary plus a high-yield commission tailored for big-ticket machinery sales.
  • Technical Support: Full access to our in-house service department for pre-delivery inspection and maintenance.

Job Types: Full-time, Permanent

Application Question(s):

  • Do you have any experience in selling garbage bins in wholesale quantities?
  • Do you have experience in selling to Hotels or the Hospitality industry?

Education:

  • Bachelor's (Required)

Experience:

  • Sales: 3 years (Required)

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