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To manage P&L of the station
To ensure that the topline and the bottomline targets of the station are achieved.
To generate revenue through Radio and Solutions business
To ensure smooth & effective operations
To ensure implementation of systems and procedures
To build listenership/ audience through programming, digital initiatives and PR
To manage team – recruit, training, guidance, attrition management
To build synergy across functions – Revenue, Programming, Finance, Marketing
To ensure that the technical equipment and infrastructure of each station is maintained and managed.
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