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Sales Training & Enablement Specialist

Weather Shield is seeking a Sales Training & Enablement Specialist to join the corporate team at the Medford, WI office. The Sales Training & Enablement Specialist operates cross-functionally with Sales Leadership, Field Sales, Marketing, Product Marketing, Customer Care, IT and outside vendors; responsible for the development of highly effective sales tools, training content, use of technology, as well as the delivery of training to improve efficiency and success of the field sales team. This position will also establish a sales learning system: train, sustain knowledge, develop skills, transfer skills, and coach to mastery.


ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.

Sales Tools/Technologies

  • Develop and manage tools, content, and resources that enable the sales team to be more efficient and effective. Leveraging subject matter expert knowledge, develop sales training content focused on driving effective, differentiated sales conversations. Tools that are EASY to find and EASY to apply.
  • Select and implement technology to support the field sales force, create efficiency, and increase time spent selling and support effectiveness.
  • Manage the sales enablement content repository (PSU) and ensure that all information is easily and readily accessible at point of need.

Sales Onboarding Program

  • Coordinate a comprehensive onboarding and ongoing training program for all new and existing sales team members.
  • Coordinate and partner on sales trainings across a myriad of topics, improving sales success. These can include areas such as, but not limited to, product, systems, coaching, sales process, competitive landscape, etc.

Sales Manager Development Program

  • Develop and lead a Sales Manager development program, with cross-functional collaboration of HR and Sales Leadership, ensuring the Sales Management team has the skills, knowledge, processes and tools required to lead their sales teams effectively. Fostering a coaching culture and sales competency development.

Sales Training Performance Measurement

  • Drive a consistent approach to obtaining and consolidating field sales feedback to regularly identify areas of improvement in training and sales messaging, while working cross-functionally to develop a plan to rapidly close any gaps.
  • Analyze sales performance including areas that improve sales productivity, creating and driving programs specifically designed to increase sales productivity, along with determining the usage rate and success of the tools being provided.

AREAS of KNOWLEDGE, SKILL and ABILITY

  • Knowledge of sales enablement technologies, processes, and best practices.
  • Extensive knowledge of sales training best practices (analysis, instructional design, delivery implementation, and evaluation).
  • Extensive knowledge of modern sales methodologies, sales process, and buyer’s journey alignment.
  • Knowledge of sales management best practices, including pipeline management and developmental sales coaching.
  • Expert ability to manage projects from concept to completion.
  • Expert ability to plan and facilitate meetings.
  • Strong strategic, conceptual, and analytical thinking, and decision-making skills.
  • High adaptability and flexibility, including the ability to manage deadline pressure, ambiguity, and change.
  • Strong negotiating skills.
  • Highly developed training, presentation and written communication skills.
  • Expert ability to consult or provide guidance on complex matters to non-specialists; ability to communicate effectively with senior management.
  • Expert ability to collaborate and generate a spirit of cooperation while coordinating diverse activities and groups within a team environment.

SUPERVISORY RESPONSIBILITIES

This job has no supervisory responsibilities at this time.

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