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Search Engine Marketing Specialist

Company Description

Graficodo LTD specializes in delivering comprehensive design, development, and marketing solutions to help online businesses succeed. With a focus on creativity, reliability, and customer satisfaction, we craft impactful strategies tailored to meet the unique needs of clients. Leveraging cutting-edge technologies and best practices, we develop visually stunning, functional designs and build seamless, responsive digital platforms. Our data-driven marketing strategies, including SEO, social media, email campaigns, and paid advertising, help optimize engagement and drive growth. Our collaborative and transparent approach fosters long-lasting partnerships built on trust and success.

Role Description

This is a full-time on-site role for a Search Engine Marketing Specialist located in Gujranwala. The specialist will be responsible for planning, implementing, and managing paid search campaigns to drive website traffic and improve brand visibility. Daily tasks include conducting thorough keyword research, optimizing campaigns for performance, analyzing web analytics data to track results, and collaborating with team members to align search engine marketing efforts with overall marketing goals. The role involves ensuring campaigns are optimized for cost-effectiveness and achieving established KPIs.

Qualifications
  • Expertise in Marketing and Digital Marketing strategies
  • Proficiency in Keyword Research and Paid Search Campaigns
  • Experience with Web Analytics tools and interpreting performance data
  • Strong analytical and problem-solving skills with attention to detail
  • Ability to work collaboratively in a team-oriented environment
  • Knowledge of Google Ads and associated platforms is a plus
  • Bachelor’s degree in Marketing, Business, or a related field preferred

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