Search Engine Optimisation

Key Responsibilities

• Conduct regular keyword research and identify content gaps and opportunities.
• Collaborate with content, design, and development teams to implement SEO strategies.
• Perform technical, on-page, and off-page SEO audits and drive implementation.
• Monitor and enhance indexing using robots.txt or other optimization techniques.
• Track, measure, and report key SEO metrics such as traffic, rankings, and conversions.
• Analyze competitor websites and identify strategic areas for improvement.
• Optimize landing pages and website content for maximum visibility on search engines.
• Stay updated with the latest SEO trends, algorithm changes, and industry best practices.
• Support traffic growth and performance targets aligned with business objectives.
  
  

Ideal Candidate Profile

• Proven expertise in tools such as Google Analytics, Search Console, SEMrush,
  
  

Screaming Frog, Moz Pro, GT Metrix, Hotjar, Microsoft Clarity, Looker Studio, and

Google Tag Manager.

• Strong understanding of on-page and off-page SEO, technical SEO, and keyword
  
  

research.

• Working knowledge of HTML, CSS, and JavaScript for SEO recommendations.
• Goal-oriented mindset with the ability to manage multiple projects and deadlines.
• Strong analytical and problem-solving skills, with attention to data-driven results.
• Ability to work cross-functionally and communicate effectively with internal teams.
  
  

Skills: on-page seo,keyword research,off-page seo,seo,technichal seo