Search Engine Optimization Specialist

*Key Responsibilities*

* Conduct keyword research and analysis to identify SEO opportunities.

* Manage off-page SEO strategies, including backlink building.

* Monitor, analyze, and optimize website performance using Google Search Console (GSC), Google Analytics (GA), and Google Tag Manager (GTM).

* Stay updated with Google’s latest algorithm updates and implement best practices accordingly.

* Utilize AI-powered tools (ChatGPT, Gemini, etc.) to optimize content strategies and improve productivity.

* Collaborate with the content and development teams to ensure SEO best practices are implemented.

* Conduct competitor analysis to identify strengths, weaknesses, and opportunities.

* Prepare detailed SEO reports, insights, and recommendations for clients and management.

* Ensure websites meet technical SEO standards, including site speed, indexing, mobile optimization, and structured data.

*Skills & Qualifications*

* Proven experience as an SEO Executive or in a similar digital marketing role.

* Strong knowledge of keyword research, backlinks, and content optimization.

* Proficiency in SEO tools such as Ahrefs, SEMrush, Moz, Screaming Frog (or equivalent).

* Hands-on experience with GSC, GA, and GTM.

* Excellent understanding of Google ranking factors and SEO algorithms.

* Familiarity with AI tools like ChatGPT, Gemini, and other automation tools.

* Strong analytical and problem-solving skills.

* Fluent communication skills (verbal and written).

* Ability to work independently as well as part of a team.

Job Types: Full-time, Permanent

Pay: ₹10,000.00 - ₹35,000.00 per month

Work Location: In person